itservicesbusiness.com New to Selling IT Services? Watch these 3 tips that attract more great clients and grow your IT Services business. Then learn more with free proven Selling IT Services secrets now at http Do you need help selling IT services? In order to build a strong IT consulting business, you need to get away from selling low prices and sell your knowledge, expertise and the value-proposition of mutually-beneficial relationships with your prospective clients. As a small business computer consultant, there are a lot of challenges you will face as you build your business. One of them involves marketing and selling your services to highly qualified business owners that understand and embrace the value of your sophisticated IT solutions. The following 3 tips can help you set yourself apart from the competition and avoid price-sensitive buyers. 1. Leverage Your Expertise. When you are selling IT services, your expertise will set you apart from the competition. There are hundreds of people who can do the easy work of an IT “generalist.” But you need to make it your business to do the hard work and show you know the industry better than they do. You need to be an IT “specialist” and be one of only a couple people in your area that can do what you do. When you can truly leverage this concept of being a specialist, you will move away from price sensitive buyers and towards those that understand the concept of a sophisticated IT solution. These tend to be the same clients that are willing to pay higher hourly billing rates for relatively scarce, high-value, results-focused expertise. 2. Sell Knowledge, Not Commodities. If you want to have a successful IT business, you need to stop selling the same old products by themselves and start selling the real value of your services… and the bottom-line business value they provide. You arent going to get very far by selling IT services to product-only customers or competing on price alone. You need to bundle in value-added services and add real value in order to substantially grow your company and survive for many years. Think about the concept of selling “You, Inc.”. Remember, your value proposition includes everything you know and are good at, as well as the personalized relationships you build with your clients. How can you transform your whole marketing approach, so its not about just reaching potential customers and clients? Rather, think about reaching long-term clients, who will need you for many months and years to keep their IT systems up and running. Stop thinking about how to market “low, low prices” and start really selling your specific solutions that solve real business problems and are different from the solutions of any other IT service provider in your area. 3. Sell Unique Benefits. When you are selling IT services, think about which benefits you can give your clients that will be different from the average generalist consultant in your area. You need to differentiate yourself from the competition to increase your base of high-paying, steady, long-term clients. Think about the benefits you offer as part of long-term relationships with clients. For example, what are the terms of your service contracts, and how do they benefit both you and your loyal clients? Or is your location close to clients something you can leverage with a guaranteed response time during regular business hours? Think carefully about exactly what you offer clients that no one else can and then stress these unique benefits in all your marketing collateral. In this article we talked about 3 valuable tips that can help you when you are selling IT services. To learn more about how you can get great, steady, high-paying clients, sign up for free tips on Selling IT Services now at www.itservicesbusiness.com. Copyright (C), itservicesbusiness.com, All Rights Reserved.

Are you spending most of your time and energy chasing down one-shot deal computer service customers? Do you feel like you are always keeping your fingers crossed, wondering whether or not you’ll get called again in a few months or a few years?

If you want to build a real client list, you can’t live in uncertainty. Building your computer service business around the needs of one-shot deal customers is a one-way ticket to nowhere. Spending all your time and money acquiring customers for one-shot deal transactions is just not a financially viable way to spend your time.

If you want to build a strong, steady client list, you need to move towards a business model based on annual support contracts. Take into account the following 3 ways to build your computer service business the right way.

1. Annual Support Contracts Give You Recurring Revenue. An annual support contract package gives you recurring revenue, which gets you the stability and predictability that you need to survive long term. When you have a support contract model in place, you know where you will get your next billable service call. This allows you to make predictable plans to expand, hire new employees, and update your benefits to meet the changing best practices associated with your clients’ industries.

2. Support Contract Clients Are Assets. When you build your client list with steady, high-paying clients that are paying you on a recurring basis, you create a great asset. If you ever want to sell your computer service business – if you move or get burnt out, injured or sick – your long-term clients committed to annual support contracts become one of your greatest assets. A potential buyer of your business would certainly not invest very much in a list of one-shot-deal customers that only call you in the case of an emergency.

3. Once You Have Clients, You Need to Cultivate Relationships. Beyond just attracting great clients, you have to be willing to work to keep them. You need to cultivate and strengthen important relationships at every stage of the sales cycle. This means you have to keep in mind the end goal of leading every single prospect and customer to towards support contract agreements. You need to know about their biggest business and IT problems. Then actively engage in follow-up activities such as phone calls, e-mails, and proving-ground projects.

 
In this brief article, we talked about 3 things to think about as you build your computer service client list. Learn more about how you can attract great, steady, high-paying computer service clients now at http://www.ComputerServiceTips.com
 
Copyright (C), ComputerServiceTips.com, All Rights Reserved.

Joshua Feinberg

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You may have pondered about buying a computer for a long time. When you finally decide to take the plunge and get yourself a computer, it is time to weigh your options carefully.

The first question on your mind may be whether to go for a pre-built computer or to build your own. Both approaches have their pros and cons. When you go for a pre-built computer, what you really buy is convenience. Such computers are guaranteed to have no compatibility issues among the various components used, have technical support available and may come with warranties and service plans offered by the manufacturer.

With a computer built with your own hand, you get none of these facilities.  What you get is customization and price advantage. On the side, you get to learn a lot about how a computer is put together when you build your own and you get a computer that fits your needs perfectly.

You can build your own computer in several ways:

1.    You could buy the individual components of a computer and then put them all together yourself to build a computer.

2.    A barebones computer kit comes with a pre-built skeleton to which you add a couple of components and have a computer ready to run.

3.    You could go to an electronics retail store like Fry’s and use the in-house experts to guide you in deciding what components to buy and use them to build your own computer

4.    Your neighborhood computer technician is another good option that could be explored especially when you know what components to buy but are not sure how to go about building the computer.

5.    Several computer component warehouses sell large volumes at low cost. If you have a tight budget, sourcing your components from such stores is a good option. The price savings can be significant in this case.

6.    If you do not have an idea of how to go about building your computer, the Internet is an excellent source of information. Many websites guide you on how to select components, and give guidance on building the computer. There are also videos available online that show you how to do so.

7.    Another favored option could be your friendly neighborhood computer geek. Geeks can be very helpful when it comes to Do-It-yourself projects like building your own computers. They have the requisite level of knowledge coupled with the research skills required to get the job done.

8.    Another valuable source of information on how to go about building your computer is the public library. You may find several resources here that can help you build your own computer.

9.    The science teacher of your local school is also a resource-person who can help you can see your project through.

10.    If you know someone who has a homebuilt computer, you could ask him for guidance when you build your own computer.

Pinky Mcbanon

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